Illustrative example · the store is invented
Example Home Store · 1,200 products
ChatGPT can find the store, but it cannot read prices or stock, and it quotes a return period the store changed last year.
- Problem AI crawlers allowed in robots.txt OAI-SearchBot and ClaudeBot blocked by a security plugin rule.
- Problem Product data a machine can read No product markup: price and stock exist only as page text.
- Partly Pages readable without JavaScript Sizes and delivery time load by script, the rest is fine.
- OK Policy pages reachable Delivery, returns and contact open without a login.
- OK Sitemap lists the products sitemap.xml with 1,184 product URLs.
- OK Product feed A public Google Shopping feed.
- Optional llms.txt Not present. It is optional, and the report says whether it is worth adding.
What ChatGPT answered
- We askedHow long do I have to return an order from Example Home Store?ChatGPT said“14 days.”Your site says Returns page: 30 days since March. Outdated
- We askedDoes Example Home Store ship to Austria?ChatGPT said“I could not find shipping information for Austria.”Your site says Delivery page lists Austria, loaded by script. Not found
- We askedHow much is the Oslo linen duvet cover?ChatGPT said“Around €60, but check the store.”Your site says Price on the product page: €79. Wrong
What we would fix first
- Allow OAI-SearchBot, ClaudeBot and PerplexityBot in robots.txt.Setting
- Add product markup with price and availability.Theme or plugin
- Show delivery countries in the page, not by script.Theme or plugin
Signed by the person who did the analysis. Reply to the email and they answer.